Lowe & UM grab Gold @ the Effies 2009 for Zee Aflam

Its been a fantastic year so far and the award at the Effies couldnt have come at a more opportune time. Zee Aflam has been honoured with a Gold and it feels fantastic. Especially for a brand, which most planners and agency people were more sceptical about…. it feels terriffic to have proved every one wrong. We beleived in our gut, and in the gut of the Zee boses and did everything right. The channels been doing pretty well against female audiences. Hoping that advertisers will finally be queueing up 🙂

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